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Fitt Insider

Jan 31, 2023

Today, I’m joined by Jonathan Shooshani, co-founder & president of JOON, a corporate wellness benefits platform.

Founded in 2019, JOON’s employee-facing platform alleviates administrative challenges while unlocking the freedom of choice for wellness-seeking employees. Beyond traditional benefits, it covers spending...


Jan 24, 2023

Today, I’m joined by Trisha Goyal, founder & CEO of Break the Love, a matchmaking platform for recreational tennis and pickleball players.

Break the Love is reinventing the tennis club by connecting paddle sports players to local courts, coaches, and competition. Personalized based on interests and skill level, Break...


Jan 17, 2023

Today, I’m joined by Anne Mahlum, founder of boutique fitness concepts [solidcore] and Ambition.

A 3x founder, Anne Mahlum launched Back on My Feet, a nonprofit combatting homelessness through running and fitness before scaling Pilates-style boutique studio [solidcore] to 95+ locations nationwide. Since stepping down...


Jan 10, 2023

Today, I’m joined by Max Kislevitz, co-founder of Bala, maker of design-focused functional fitness accessories.

Founded in 2018, Max and his wife Natalie took on Bala as a side project with the goal of making ankle and arm weights more practical and attractive. Their creation: weighted accessories called Bangles....


Jan 3, 2023

Today, I’m joined by Dugal Bain-Kim, co-founder of Lifeforce, a health optimization company tailored to people 35 and older. 

Lifeforce combines convenient diagnostics, science-backed nutraceuticals and pharmaceuticals, and practical lifestyle support to help adults improve their healthspans. Backed by...